Are you ready to turn your passion for team sports into a strategic mission? Join the heart of Decathlon Belgium's Commercial team and help us accelerate the growth of our collective sports !

In 2026, football will be in the global spotlight thanks to the Football World Cup. At Decathlon Belgium, we want to seize this momentum to organize a series of events in 4 to 5 key stores, centered around two main themes:

• The promotion and activation of our innovative 2026-2027 football product—the flagship product of the season.

• The setup of engaging fan experience events for football enthusiasts: tournaments, technical workshops, meet-and-greets with clubs or ambassadors, in-store competitions, etc.

We are looking for a motivated, organized, and sporty intern with a passion for event planning to help us bring this project to life.

Under the guidance of the Collective Sports Commercial Director, and in collaboration with the Communication and Retail teams, you will work on:

• Designing, coordinating, and executing in-store events (animations, tournaments, product launches, theme days, etc.).
• Managing the logistical organization of events: materials, scheduling, transportation, team coordination, permits, and safety.
• Leading the marketing activation for the new 2026-2027 football product: demonstrations, workshops, window displays, and digital activations.
• Creating communication materials: posters, social media content, invitations, teaser videos, etc.
• Measuring the impact of the events (participants, commercial & communication results, customer feedback).
• Reporting to the project team and making recommendations for future editions.

You are a creative and meticulous student who thrives on seeing a project through from A to Z.

 Your energy isn't confined to a desk ! You are highly adaptable and enjoy working "on the field" to get the job done. 

You are genuinely passionate about football and sport in general, ready to combine your professional skills with your biggest interest.

Also, you might be the perfect person if you:

• Are pursuing a Bachelor’s or Master’s degree in Event Marketing, Communication, Sport Management, or a similar field.
• Have experience organizing events (student, sports, or association-based).
• Are fluent in French (spoken and written)—Dutch or English are a strong asset.
• Are willing to travel to stores in major Belgian cities.

Internship Details

• Location: Decathlon Belgium Headquarters – Avenue Jules Bordet 1, 1140 Evere (Brussels)
• Duration: 3 to 4 months (septembre-december 2026)
• Start Date: To be agreed upon
• Type: Full-time Internship (Convention required)